Updated
April 29th
Billboard Latin Music Conference: Carlos Santana on the True Meaning of a Legend
The Mexican-American legend is also being honored with the Spirit of Hope Award at the Billboard Latin Music Awards on Thursday in recognition of his humanitarian efforts with the Milagro Foundation.
The Billboard Latin Music Conference
April 27-30, 2015
Ritz Carlton South Beach
Miami, FL
MONDAY, APRIL 27
3:00 pm – 5:00 pm
ONE-ON-ONE SESSIONS
3:00 pm – 5:00 pm
ONE-ON-ONE SESSIONS
6:00 pm- 9:00 pm
Billboard Industry & Latin Music Marketing Awards
Poolside
Billboard Industry & Latin Music Marketing Awards
Poolside
Tuesday April 28, 2015
8:00 am- 5:00 pm
Registration & Exhibit Tables
Registration & Exhibit Tables
9:00 am - 9:15 am
WELCOME ADDRESS, STATE OF THE INDUSTRY 2015
Leila Cobo, Executive Director, Latin Content & Programming, Billboard
Tony Gervino, Editor-In-Chief, Billboard
WELCOME ADDRESS, STATE OF THE INDUSTRY 2015
Leila Cobo, Executive Director, Latin Content & Programming, Billboard
Tony Gervino, Editor-In-Chief, Billboard
9:20 am – 9:50 am
OPENING KEYNOTE
OPENING KEYNOTE
10:05 am-10:20 am
STREAMING, PUBLISHING, SHOWS, OH MY!
STREAMING, PUBLISHING, SHOWS, OH MY!
10:30 am-11:00 am
WHO GETS THE MONEY, WHO GETS THE FAME?
How Pandora and Spotify are promoting acts and contributing to revenue streams.
WHO GETS THE MONEY, WHO GETS THE FAME?
How Pandora and Spotify are promoting acts and contributing to revenue streams.
11:15 am -11:30 am
TOURING MASTERCLASS:
Understanding ins and outs of your biggest revenue driver.
TOURING MASTERCLASS:
Understanding ins and outs of your biggest revenue driver.
11:40 am - 12:40 pm
The Divas Panel
The Divas Panel
12:40 pm- 2:00 pm
BREAK
BREAK
THE MARKETING EXCHANGE
2:00 pm – 2:30 pm
TV AND THE MUSIC STAR
TV AND THE MUSIC STAR
2:45 pm-3:30 pm
BLURRED LINES:
How brands, music, marketing and advertising are blending in the new music business environment.
BLURRED LINES:
How brands, music, marketing and advertising are blending in the new music business environment.
3:45 pm – 4:15 pm
HOLA, CAN YOU HEAR ME?
Why Mainstream Still Doesn’t Get Latin’s Potential—And What to Do About it
A Roundtable Discussion
HOLA, CAN YOU HEAR ME?
Why Mainstream Still Doesn’t Get Latin’s Potential—And What to Do About it
A Roundtable Discussion
4:30 pm- 5:00 pm
MONETIZING YOUTUBE
How to maximize views, promote your music and get paid fairly
MONETIZING YOUTUBE
How to maximize views, promote your music and get paid fairly
5:15 pm – 5:45 pm
THE TEEN PANEL
The return of Latin music’s most honest focus group. A group of area teens candidly discuss their music discovery and purchasing habits, likes and dislikes.
THE TEEN PANEL
The return of Latin music’s most honest focus group. A group of area teens candidly discuss their music discovery and purchasing habits, likes and dislikes.
WEDNESDAY, APRIL 29
8:30 am-6:30 pm
Registration & Exhibit tables
8:30 am-6:30 pm
Registration & Exhibit tables
9:15 am – 9:30 am
OPENING REMARKS
Leila Cobo, Executive Director, Latin Content & Programming, Billboard
OPENING REMARKS
Leila Cobo, Executive Director, Latin Content & Programming, Billboard
9:40 am - 10:20 am
EDM LATINO:
Developing and exploiting Latin music’s new frontier through innovative deals, festivals and artist development.
EDM LATINO:
Developing and exploiting Latin music’s new frontier through innovative deals, festivals and artist development.
10:30 am – 11:00 am
ICONIC SONGWRITER Q&A
ICONIC SONGWRITER Q&A
11:15 am-12:00 pm
PANEL/CASE STUDY:
PANEL/CASE STUDY:
12:15 pm – 1:15 pm
Presented by MillerCoors
THE NEW LATIN URBAN MOVEMENT
Panelists:
J Balvin, Artist
Farruko, Artist
Nicky Jam, Artist
J Quiles, Artist
Presented by MillerCoors
THE NEW LATIN URBAN MOVEMENT
Panelists:
J Balvin, Artist
Farruko, Artist
Nicky Jam, Artist
J Quiles, Artist
1:15 pm – 2:30 pm
BREAK
BREAK
2:30 pm- 3:15 pm
SUPERSTAR Q&A With Romeo Santos
SUPERSTAR Q&A With Romeo Santos
3:30 pm- 4:15 pm
MEXICAN MILLENIALS:
A new crop of bilingual, bicultural regional Mexican acts is pushing boundaries with innovative social media strategies and groundbreaking music.
MEXICAN MILLENIALS:
A new crop of bilingual, bicultural regional Mexican acts is pushing boundaries with innovative social media strategies and groundbreaking music.
4:30 pm – 4:50 pm
TODAYS PRESS: FRIEND OR FOE:
Getting the press to work with you. A primer
TODAYS PRESS: FRIEND OR FOE:
Getting the press to work with you. A primer
8:00 pm
Billboard En Vivo
Billboard En Vivo
THURSDAY, APRIL 30
10:00 am – 2:00 pm
Final Ticket Distribution
10:00 am – 2:00 pm
Final Ticket Distribution
7:00 pm
THE BILLBOARD LATIN MUSIC AWARDS
Produced & Broadcast Live by Telemundo
Live from the BankUnited Center
THE BILLBOARD LATIN MUSIC AWARDS
Produced & Broadcast Live by Telemundo
Live from the BankUnited Center
**Schedule subject to change
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